A MARKETING company based in Twickenham has announced the appointment of two key members of its management team as part of its expansion project.

The Ops Room Ltd, which describes itself as "a leading campaign and response solutions company", has appointed Dylan Pemberton as director in charge of business development and sales, while Mark Burton has been promoted from operations to business solutions director.

Mr Pemberton joins The Ops Room from LBM, where he was most recently business development director.

He brings over ten years of senior sales, marketing and operations experience gained from agency environments and being MD of an £8 million international dotcom business.

Reporting into the main group board, he will play an integral role in the continued development of Heath Road-based The Ops Room's offering to current clients in addition to driving the business wins required to further establish itself as a major player in the outsourced marketplace. He will also play a key role in developing and implementing the company's marketing, PR and operations strategies.

Mark Burton has spent 15 years in market research and direct marketing, having worked for MORI as field controller, and Decisions (now Sitel), before moving to Navigator Customer Management to help establish the mystery shopping division.

Stephen Woodward, chairman of parent company MoonRiver Group, commented: "We believe that our business, our clients and their marketing and CRM programmes will benefit greatly by the strengthening of the management team at The Ops Room and, with the skills and experience these two individuals bring to the table, look forward to more good news over the course of the year."