Campaigners have described the approval of a towering 200-bedroom hotel next to where they live as “madness”.

Hounslow Council gave the go-ahead for developers to demolish offices at Kershaw House, on the junction of Lampton Road and Great West Road, Heston, and replace it with a Holiday Inn.

But Sefton Court residents’ group, which represents people living in a nearby complex, has expressed concern about the lack of parking spaces and called the hotel an “overbearing monster”.

Geoff Sipthorp, chairman of the group, said: “It is going to make a big difference to us and we are very much against it.

“We have forced them to make big concessions in size and various other things, but we are concerned about the parking because with 203 bedrooms with only 64 parking spaces it’s going to be hell, not only for us but the whole area of Sefton Court is jammed enough as it is.

“Traffic in the area is already crowded and the other day it was completely blocked for an hour-and-a-quarter.

“You can imagine with 203 bedrooms, it’s going to have a lot of staff for a start, it’s going to have a lot of people supplying goods, and they have got a conference room, so the people attending the conference, where are they going to park?”

He said residents who have been campaigning against the development for months feel their hands are now tied after being told the decision, made last Wednesday by the council’s sustainable development committee, was final.

Councillors said plans for the hotel could cause traffic problems on the already congested Great West Road but were told by officers if the exsisting office building opened up on the traffic island there would be the same problem.

Councillor Amritpal Mann said: “The plans look great but in reality we know without a hotel or an office block we have got serious concerns in regards to the level of traffic.”

Plans for a 257-bedroom hotel were withdrawn after campaigners said it would be too overbearing and block out the light for Sefton Court residents.

The approved hotel has been scaled down, and most of the building will be no higher than six storeys. It will include a landscaped courtyard and a commitment to plant more trees.